OPINION – Victoria’s Secret reviving its fashion show? Forget Donald Trump, this could be the worst comeback of 2024

If you thought we’d evolved past being entertained by grown women wearing giant wings to flog cheap knickers, I’m sorry to report that we’ve not yet reached that level of human maturity. The beleaguered all-American underwear giant Victoria’s Secret — which is looking at its third consecutive year of declining sales — has decided that the way to ricochet those numbers back to more shareholder-friendly heights is to revive its fashion show.

 If you thought we’d evolved past being entertained by grown women wearing giant wings to flog cheap knickers, I’m sorry to report that we’ve not yet reached that level of human maturity. The beleaguered all-American underwear giant Victoria’s Secret — which is looking at its third consecutive year of declining sales — has decided that the way to ricochet those numbers back to more shareholder-friendly heights is to revive its fashion show. Comment 

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