It is a truth generally acknowledged that authors and publishers want their books to become bestsellers. Bestseller lists, especially those published in prestigious media outlets, such as the New York Times, or publishing industry magazines are important marketing tools for publishers, and useful selection tools for booksellers, librarians and readers. It is a truth generally acknowledged that authors and publishers want their books to become bestsellers. Bestseller lists, especially those published in prestigious media outlets, such as the New York Times, or publishing industry magazines are important marketing tools for publishers, and useful selection tools for booksellers, librarians and readers. Social Sciences Economics & Business Phys.org – latest science and technology news stories