People around the world associate a trilled R sound with a rough texture and a jagged shape, and an L sound with a smooth texture and a flat shape, according to the findings of a new study. Researchers believe this association may be more universal than the famous bouba/kiki effect. People around the world associate a trilled R sound with a rough texture and a jagged shape, and an L sound with a smooth texture and a flat shape, according to the findings of a new study. Researchers believe this association may be more universal than the famous bouba/kiki effect. Social Sciences Phys.org – latest science and technology news stories
R sounds are rough, and L sounds are smooth: Cross-cultural study finds these associations may be universal
