As social media continues to redefine how we connect, new research is exploring the role of “micro-influencers” and how this powerful group is reshaping the influencer landscape and the relationship between brands and their consumers. As social media continues to redefine how we connect, new research is exploring the role of “micro-influencers” and how this powerful group is reshaping the influencer landscape and the relationship between brands and their consumers. Social Sciences Economics & Business Phys.org – latest science and technology news stories
The rise of the micro-influencer on social media
