Fashion, Craft, UK news, Knitting, Retail industry, Life and style, John Lewis, Business Business | The Guardian
Sales of beginner’s hooks and patterns have had a dramatic rise as influencers show off their ‘makes’ on social mediaFrom maxidresses to tank tops and colourful totes, the high street is bedecked with crocheted fashion this summer. But while shops are full of ready-to-wear styles they face increasingly stiff competition from homemade efforts.In recent years crochet has managed to shake off associations with blankets and tea cosies, with social media sites such as TikTok and Instagram full of influencers and young creators sharing festival-worthy fashion “makes” and posting tips and videos. Continue reading…
Sales of beginner’s hooks and patterns have had a dramatic rise as influencers show off their ‘makes’ on social media
From maxidresses to tank tops and colourful totes, the high street is bedecked with crocheted fashion this summer. But while shops are full of ready-to-wear styles they face increasingly stiff competition from homemade efforts.
In recent years crochet has managed to shake off associations with blankets and tea cosies, with social media sites such as TikTok and Instagram full of influencers and young creators sharing festival-worthy fashion “makes” and posting tips and videos.