Deliciously Ella health food brand sold to Swiss group Hero

Deliciously Ella health food brand sold to Swiss group Hero

Food & drink industry, Vegan food and drink, Business, Food, UK news, Switzerland Business | The Guardian

​Founder Ella Mills expected to bank millions from sale of company known for its oat bars and energy ballsBusiness live – latest updatesDeliciously Ella, the plant-based food brand started by the food blogger Ella Mills, has been sold in a move that mean its oat bars and energy balls are sold all over the world.Although the price paid by Swiss food group Hero has not been disclosed, Mills and her husband Matthew are expected to bank millions after turning the website she started in her parents’ kitchen, aged 21, into a healthy eating empire. Continue reading… 

Founder Ella Mills expected to bank millions from sale of company known for its oat bars and energy balls

Business live – latest updates

Deliciously Ella, the plant-based food brand started by the food blogger Ella Mills, has been sold in a move that mean its oat bars and energy balls are sold all over the world.

Although the price paid by Swiss food group Hero has not been disclosed, Mills and her husband Matthew are expected to bank millions after turning the website she started in her parents’ kitchen, aged 21, into a healthy eating empire.

Continue reading… 

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