Hotel sustainability initiatives are backfiring: Overload leaves consumers skeptical

Hotel sustainability initiatives are backfiring: Overload leaves consumers skeptical

How should hotels communicate their sustainability efforts without alienating customers? To find out, a study, published in Hospitality and Tourism Management, surveyed more than 800 British and German travelers to understand their expectations when it comes to hotel sustainability practices. How should hotels communicate their sustainability efforts without alienating customers? To find out, a study, published in Hospitality and Tourism Management, surveyed more than 800 British and German travelers to understand their expectations when it comes to hotel sustainability practices. Economics & Business Phys.org – latest science and technology news stories

Leave a Reply

Your email address will not be published. Required fields are marked *