Headlines

How Bath & Body Works Comes Up With Its Holiday Scents

Every year, Bath & Body Works introduces a scent that it hopes will break through during the shopping season. It doesn’t have to smell like gingerbread. Perfumes and Fragrances, Cosmetics and Toiletries, Holidays and Special Occasions, Shopping and Retail, Gifts, Bath & Body Works LLC, Givaudan AG, giftguide Every year, Bath & Body Works introduces a scent that it hopes will break through during the shopping season. It doesn’t have to smell like gingerbread. NYT > Business

Leave a Reply

Your email address will not be published. Required fields are marked *