A study in the International Journal of Business Performance Management has looked closely at how digital marketing strategies have influenced business performance in Laos, especially among small and medium-sized enterprises (SMEs). The research focuses on tools such as online advertising, social media marketing, content marketing, and mobile marketing. A study in the International Journal of Business Performance Management has looked closely at how digital marketing strategies have influenced business performance in Laos, especially among small and medium-sized enterprises (SMEs). The research focuses on tools such as online advertising, social media marketing, content marketing, and mobile marketing. Economics & Business Phys.org – latest science and technology news stories