How Southwest Airlines Lost Its Groove

For decades, the company made money even as other airlines stumbled and went bankrupt. But the carrier has struggled to adapt to changes in air travel. Southwest Airlines Company, Airlines and Airplanes, Airports, Prices (Fares, Fees and Rates), Customer Relations, Travel and Vacations, Boeing Company, Dallas Love Field (Dallas, Tex), United Airlines, Delta Air Lines Inc, Jordan, Robert E (1960- ), Bellingham (Wash), Dallas (Tex), Corporations For decades, the company made money even as other airlines stumbled and went bankrupt. But the carrier has struggled to adapt to changes in air travel. NYT > Business

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