John Lewis Christmas ad, John Lewis, Advertising, Richard Ashcroft, Retail industry Business | The Guardian
This year’s John Lewis Christmas ad breaks the mould – by actually being about Christmas shopping, without a lovable penguin or snowman in sight. The Narnia-inspired tale is about a woman’s last-minute dash to buy the perfect gift for her sister. There is still magic: like the children in The Lion, the Witch and the Wardrobe, she tips through a rack of dresses into a world of memories that give glimpses of her sister growing up John Lewis Christmas advert this year tells tale of two sisters Continue reading…
This year’s John Lewis Christmas ad breaks the mould – by actually being about Christmas shopping, without a lovable penguin or snowman in sight. The Narnia-inspired tale is about a woman’s last-minute dash to buy the perfect gift for her sister. There is still magic: like the children in The Lion, the Witch and the Wardrobe, she tips through a rack of dresses into a world of memories that give glimpses of her sister growing up