New research cracks the code on selling power of TikTok video ads

New research cracks the code on selling power of TikTok video ads

Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live. Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live. Economics & Business Phys.org – latest science and technology news stories

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