‘Nudge’ ads, messages designed to have influence, fail to motivate vaccination

‘Nudge’ ads, messages designed to have influence, fail to motivate vaccination

One popular strategy to motivate people to get vaccinated is the nudge—a message designed to take advantage of human tendencies to conform to social norms, seek to protect loved ones or community, and to prefer treatments with high efficacy rates. One popular strategy to motivate people to get vaccinated is the nudge—a message designed to take advantage of human tendencies to conform to social norms, seek to protect loved ones or community, and to prefer treatments with high efficacy rates. Social Sciences Political science Phys.org – latest science and technology news stories

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