UK betting giants under fire for ads targeting at-risk gamblers

UK betting giants under fire for ads targeting at-risk gamblers

Gambling, Marketing & PR, Advertising, Data protection, Information commissioner, Society, Technology, UK news Business | The Guardian

​Judge condemns firm for use of customer’s data after problem gambler was sent 1,300 emails over two years‘I lost 10 years of my life’: how UK betting giant’s unlawful marketing kept suicidal gambler hookedGambling companies in Britain could be forced to overhaul their advertising practices after a betting firm was ruled to have unlawfully targeted a problem gambler who was bombarded with more than 1,300 marketing emails.In a ruling at the high court, a judge found that Sky Betting & Gaming sent the man personalised marketing without proper consent after gathering hundreds of thousands of pieces of data about him and his gambling habits. Continue reading… 

Judge condemns firm for use of customer’s data after problem gambler was sent 1,300 emails over two years

Gambling companies in Britain could be forced to overhaul their advertising practices after a betting firm was ruled to have unlawfully targeted a problem gambler who was bombarded with more than 1,300 marketing emails.

In a ruling at the high court, a judge found that Sky Betting & Gaming sent the man personalised marketing without proper consent after gathering hundreds of thousands of pieces of data about him and his gambling habits.

Continue reading… 

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