Why do Visa and Mastercard advertise to consumers?

Why do Visa and Mastercard advertise to consumers?

Life and style Business | The Guardian

​The long-running series in which readers answer other readers’ questions on subjects ranging from trivial flights of fancy to profound scientific and philosophical conceptsWhy do Visa, Mastercard and so on advertise to consumers? As far as I know, the way in which bank payments are processed is immaterial to the account holder. In any case, you can’t choose – you get whichever one your bank decides. Tom Gretton, ExeterPost your answers (and new questions) below or send them to nq@theguardian.com. A selection will be published next Sunday. Continue reading… 

The long-running series in which readers answer other readers’ questions on subjects ranging from trivial flights of fancy to profound scientific and philosophical concepts

Why do Visa, Mastercard and so on advertise to consumers? As far as I know, the way in which bank payments are processed is immaterial to the account holder. In any case, you can’t choose – you get whichever one your bank decides. Tom Gretton, Exeter

Post your answers (and new questions) below or send them to nq@theguardian.com. A selection will be published next Sunday.

Continue reading… 

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